Creating advert - campaign for smart phone addiction

This is the idea sketch for the campaign.

When we thought about the concept, we would like to focus on the addiction to social networks and mobile phones. The reasons why we choose it were that indeed a large number of people are relying on the smartphones and social network in these days and suffer negative effects of smartphones, such as poor communication between people, anxiety caused by dependence on mobile phones and disconnection from the world, not only affect their lives, but also my life. These problems are becoming more serious as evolving this technology. By planing this, we would like to alarm people about these side-effects.